Notes from an Ex-Job Whore

March 11, 2010 - 12:46pm — by Terri Winter

I’m by no means an expert in resume writing. For whatever reason, the writer in me has issues both verbally and interview-ally expressing my exceptional work ethic. But, shocker alert, this isn’t really about my work skills, it’s about yours.

I work at progressive, full-service ad agency in Toronto and as of late, it’s been my responsibility to sift through the 70+ resumes and cover letters we get on a daily basis. And as of late, it’s been a highlight of my day.

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Fashion Workshops Available

November 21, 2009 - 3:51pm — by Arlene

The Morph Project is now training at HP Academy of Applied Arts and Design and HPACAD, the training centre. I am forwarding the information about our courses.

HP Academy of Applied Arts & Design (HPA) offers certificate accelerated programs in Design, Fashion, Web programming and a wide range of part-time professional training certificates in Graphic Design, Fashion Design, Web Design, Web Development, Interactive Marketing, Small Business Marketing or Small Business Finance, Computer Technology, Design & Business Software Applications, and Languages.

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IS THERE A RIGHT TIME FOR PUBLIC RELATIONS?

November 21, 2009 - 10:16am — by Kathryn Kates

Is there a right time for public relations? Well, often it is when it feels most like the wrong time.

By that we mean, when you can least afford it may very well be the best time. Even if you've spent all your cash on developing your product.. that branding and promoting is now an added luxury that you can't think about, especially during this recession. This is understandable, however...this is the exact time that you should be reaching into the coffers and promoting like heck.

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A PR CONCEPT BORN OUT OF THE RECESSION!

November 21, 2009 - 10:13am — by Kathryn Kates

Many individuals and businesses feel they can't afford public relations during these recessionary times. At Kathryn Kates Public Relations, a boutique firm...we feel public relations is something you can't afford not to have.

Like other firms, we offer full-blown public relation campaigns, but for those who are on a budget or get a charge of of being PR DIY'ers...we are here for you too. With our piecemeal PR offerings, we help our clients fill in the gaps.

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Social media: How do you get started?

November 8, 2009 - 4:16pm — by Gisela McKay

We all witnessed the fiasco that was United Airlines vs. Dave Carroll - and we all saw just how social media can impact business. It really put the whole array of social networking tools squarely in the mainstream discussions of business owners and entrepreneurs.

In the months following that, a whole lot has been written from self-proclaimed business gurus to internationally known media critics. My take here is a basic, nuts and bolts, plain English breakdown from a nerd/business owner.

Ms. In-between

November 3, 2009 - 10:56am — by Seth Godin

The either-or world continues to decay, confronted by a shifting economy and the tools of the net.

It used to be easy to tell if someone was a journalist. Either you were or your weren't. So giving special privileges to journalists was easy. Parking permits, press badges, first amendment protections... no problem, you're a journalist. Everyone else? No way.

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