What says “thank you” or “thinking of you” better than a beautifully arranged and decorated chocolate platter, especially around the holidays?
Nothing — or at least that’s what Jennifer Snider, founder of Sugar Mommy Inc., believes. “It goes with it,” she said in an interview with Women’s Post. “You think of holidays you think of chocolate.”
SugarMommy is a chocolate and treats company that specializes in packaged gifts and decorative arrangements. Their clients are mostly corporate; however they also cater to special functions and seasonal occasions.
The chocolate sold by SugarMommy is different than something you may purchase at a drugstore or a specialty-shop. First of all, the chocolate is delectably smooth. Made from quality ingredients, Snider’s treats are all hand made and sold at reasonable prices. Everything is customizable, so you only get the chocolates you want.
“I use products that are gourmet, but not so gourmet that people can’t afford it,” she said. Snider made it clear she is not out to gauge anyone’s pocketbooks this holiday season — she wants people to enjoy her chocolate, even if they only have $30 to spend.
The other difference is the presentation, something Snider says gets her a lot of compliments. Her platters, pails, and baskets are all meticulously prepared, with special emphasis on colour balance and variety. Whatever you choose make sure it includes the chocolate bark. The mint white chocolate and the toasted coconut bark are absolutely divine. Other top selling items include fudge toffee, white chocolate popcorn, Oreo bark, and sponge toffee.
Every single item is put together with care to create a work of art.
“It’s really important to me,” she said. “It’s handmade stuff and if you put passion into what you do, it comes across in your work.”
Most of Snider’s clientele come from corporate offices or medical offices looking for referral gifts for their own clients. She has also expanded to provide treats for parties and events. Her pails and baskets contain individually-wrapped treats and her martini glasses can be customized to fit specific colour schemes. She describes her work more as a centrepiece than a dessert.
One of the newest additions to SugarMommy is the candy table, beautifully decorated with martini glasses and an array of colours. Snider says it’s great for kids, but also for the parents as the presentation can appear quite elegant. “People take bags and fill them up, and they go crazy. It’s unique. It’s quite different and it looks beautiful and people love it.”
Snider started making chocolate when she was a teenager. “My mom taught me how to make it and I made it as gifts,” she said. “I think it was the creativeness [I liked]. I was never a great baker. It was the creative aspect that I loved – putting things together, making things pretty.”
She went to school for early childhood education and worked in the field until 2007. With five children of her own, Snider was spending most of her time at appointments. She continued to send out her chocolaty gifts until a few friends told her she should sell her creations. She decided to teach part-time and focus on building a business that he could run from her home.
“A lot of people pushed me and said you have a great product and you need to get out there. We put some money and investment into it,” she said. “Now we have a lot of return customers. They appreciate the hand-made touch to it. It is not the mass produce look. Clients take the time to send letters and emails appreciating the gift. It is much more personal then a gift card or a lunch.”
Snider is always on the lookout for new flavours and creations! Her inspiration come from her travels, as well as the trends in the market.
Interested in sending out the gift of chocolate this year? Holiday packages are available now! Go to sugarmommy.ca to check out all of the options.