Commuting in and out of the city can be a bore — unless you have some beats to help you pass the time!
The Toronto Transit Commission (TTC) is partnering with Universal Music to introduce “Tracks on Tracks”, an exclusive Apple Music program for commuters in Toronto. This program will include two TTC-branded playlists — ‘Rush Hour’ with upbeat songs and ‘Hugh Hour’ with more serene choices — featuring Canadian artists like Drake, OneRepublic, Shawn Mendes, and Alessia Cara.
“The TTC takes you where you are going and music transports you to another world,” said Universal Music Canada President and CEO Jeffrey Remedios, in a statement. “It’s fantastic to be announcing a program built to help guide Toronto riders’ musical experience, reflecting the heartbeat and pulse of our city.”
Each playlist will include about two hours worth of music and will be refreshed every Friday. The idea between the two playlists is to help suit the mood of each commute. The ‘Rush Hour’ playlist will help commuters get energized in the morning and the ‘Hush Hour’ is meant to help you relax you at the end of the day.
This is a unique and fabulous partnership for the TTC. I can’t ride into work without seeing people plugged in to their phones, listening to music or podcasts. A TTC-designated music playlist is a great way to interact with those commuters and make those rush hour and hush hour moments a little more enjoyable.
Tracks on Tracks is only available on Apple Music. Users can stream these playlists on Apple Music or download them so they can listen offline. Check them out at applemusic.com/hushhour and applemusic.com/rushhour.
Sigh, I wish I still had my old Iphone.