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The secret behind social media couples

As you boast in your chocolates and flowers, and prepare to get jiggy tonight with your significant other, you may also be thinking about ways to aesthetically document everything in a way that will get you the most likes on social media. Whether it be your caption, your strategic ring finger positioning, or a snapchat of bae being bae — it’s time someone expose the truth behind Instagram Couples. Let’s begin.

To all those single ladies scrolling past PDA pics and teddy bears all over your news feed, just know – it’s all fake love. The statement, so eloquently sung by Drake, is also backed up by science. A report from the Personality and Social Psychology Bulletin recently concluded that people who overshare about #bae on social media are also the most insecure about them.

#Yikes.

So, to the couple who stare into one another’s eyes at fancy restaurants three times a week – we see you. And your cry for help. I don’t want to assume your night will end up in an argument over why your significant other’s phone went off one too many times or how the bill is going to be split, but according to science; I have to. And while I want to be empathetic for your situation, the narcissism behind your posts and the way you make my single ladies sob make me not want to.

The secret behind becoming a successful social media couple is to have so much fun with your significant other that you forget to take a picture. It’s to go to a fancy restaurant and enjoy the food while it’s still hot, instead of standing up on your seat trying to get the perfect shot. And the juiciest secret of all? Post so seldom that your followers have to message and ask you how your life is going, in which you can respond ‘great, just busy with #bae!’

That’s not to say you need to deactivate your Facebook account and delete your social media. Your loved ones enjoy seeing highlights in your relationships; whether that be a recent engagement or wedding photos. Sitting at your desk on a cold, winter afternoon can become a whole lot better with a few vacation photos of your favourite couple at a tropical destination.

However, if bae is mad at you and you’re cooking dinner for them – maybe ask for suggestions on what to cook for dinner instead of boasting about a #datenight that’s really another #forgiveme night. Work on your relationship. If your partner photographs that well, I’m sure they look much better in person. Embrace it. Cherish it.

Remember, happiness doesn’t come in the form of likes and retweets. It comes in the forms of smiles and a whole lot of good loving.

Happy Valentine’s Day!

5 yurts that offer idyllic winter escapes

Winter’s harsh elements may drive plenty of North Americans inside the house and under the covers. This is the season where homebodies take refuge and more travel-savvy folks might head south of the equator. But, in the snow-covered territory of the great white north lies quiet, wintery lands to be explored — and there’s perhaps no better way to go about it than by booking a yurt-style retreat. From toasty lodges in northern Ontario, to rustic cottages in the Alaskan woods, to remote cabins in a most idyllic pocket of Vermont, AirBnB’s grand selection of winter yurts is bound to appeal to travellers of all sorts. These Instagram-worthy lodgings beckon both the woman in need of a cozy weekend escape as well as the seasoned outdoor adventurer looking for a new experience in nature.

Here are five winter-yurts that will have travellers saying yes to a winter getaway:

Stowe, Vermont

Skiers and beer connoisseurs alike have reason to escape to this Stowe, Vermont dwelling. The area is famous for its multitude of powder-covered mountains and The Alchemist brewery is one of the most sought after in the United States. (don’t leave the state without sipping its infamous Heady Topper double IPA!). As for the yurt itself, it’s a rustic one with no electricity where visitors can enjoy the views of the Nebraska Valley while sipping hot chocolate by the wood stove. This is certainly the ideal spot for those in need of a tech-break.

The Buffalo Farm: Mattawa, Ontario.

This yurt looks like a scene taken straight out of Pinterest and it happens to have all the makings of a perfect wintery escape: hiking trails nearby, the sparkle of the Amable du Fond River, an animal sanctuary with horses and buffalo and a wood-burning stove for snug winter nights. Going with a large group? This two-storey accommodation in Ontario’s coveted Algonquin region can sleep 12. With the owners having more than one property, there’s no reason not to book a stay in this beautiful part of Ontario.

Bolton, Quebec

A weekend in Quebec will feel like being plopped down somewhere in the middle of Europe and yet this yurt is just an hour outside of Montreal. After a good snowfall, this lodging looks like a scene straight out of a fairytale. One thing that makes this adorable abode stand out: it’s near to Quebec’s wine route. So make sure to stock up on local wines, jams, and cheese during the stay.

Talkeetna, Alaska

This yurt is so picturesque it barely seems real. Situated in the midst of a forest in rural Alaska, this cottagey yurt is intended for the traveller with a strong set of outdoor skills who doesn’t shy away from vacationing in rustic settings. Those who stay here can expect to be wowed by views of the northern lights through the skydome. In the morning, the local coffee shop is within walking distance. Talkeetna attracts other outdoor adventurer types and visitors are most likely to bump into like-minded folks at the Talkeetna Roadhouse – a one-stop shop for a shower, satisfying breakfast, and warm, homemade pies. When staying here, strap on a pair of cross-country skis and check out the local trails to get the full experience.

Maple City, Michigan  

Experience farm life while staying on this Maple City property that’s home to pigs, ducks and goats. If contemplating a winter escape, consider that this quaint lodging is so idyllic it even has its own sugar shack for homemade maple syrup. The owners also make their own cheese (yum!). The yurt itself has everything a visitor needs – if roughing it in a yurt without running water or electricity is a no-go, this one with its modern bathroom and private bedroom will make visitors feel a little more pampered.  

Where are you heading this winter? Let us know in the comments below!

5 food trends you need to leave behind in 2017

Another week and another chance to list five irritating things to leave behind in 2017. Last week, Women’s Post decided to target five beauty trends and this week it’s all about those ‘insta-worthy’ food trends we have been seeing on our timelines. Let us give food a chance to be food in 2018@

Charcoal Ice Cream

I love ice cream. It’s the perfect creamy treat in the summer (and in the winter). But, then something happened in the summer of 2017 I didn’t quite understand. ‘Charcoal infused’ found its way to this delicious dessert. Ice cream became dark — literally the colour of midnight. While this made for lovely images and witty captions like ‘an ice-cream to match my soul’, it kind of left you with a black tongue, which is never attractive. Plus, standing in line for hours for a pile of black sweet cream was not worth it.

Oversized Foods

While we are on the topic of ice cream, I came across a food video featuring a cafe in Chicago that serves up an ice cream sundae with 25… yes 25… scoops. Are we living in an age where we are so gluttonous we need 25 scoops of ice cream at once?. Maybe this works for a table of 20, but for one or two people, this is definitely insulting. Other oversized food trends include giant pizza slices offered by Lamanna Bakery in Toronto. It has 3 cups of cheese, 50 pepperoni slices, and weighs 5,5lbs.

Rainbow Bagels

The Bagel Store in Brooklyn, New York had been known to offer their famous rainbow bagel. This is not just any rainbow bread, The unicorn rainbow bagel offers rainbow, or funfetti, cream cheese, rainbow sprinkles, and rainbow sugar. While this bagel looks fascinating, many people are just getting these bagels to post an ‘insta-worthy’ picture. It is also closely related to the unicorn trend, which seems un-ending.

Gold Flaked/Crusted – ‘ I just want to show off my money’ anything

Edible gold. What is this ridiculousness? A few sprinkles of some 24-carat edible gold leaves on your food and you’ve turned it into the most expensive food. I am talking about the $2000 pizza topped with flakes of edible gold. While it looks good, nutritionists deem it tasteless and just decorative. There is the $666 ‘Douche Burger’ that features a beef patty wrapped in 6 sheets of gold leaf, and topped with lobster, caviar and truffles. Are all these overly expensive foods necessary?  I rather wear my gold than eat it.

‘Poke’ me one more time 

I’m talking about those poke bowls (pronounced po-kayy). Over the months, I’ve been slowly watching this food trend gain momentum. Shop after shop has opened up on Yonge street in downtown Toronto. Maybe it’s because I am not a fan of sashimi, but I just don’t get the appeal of colourful raw fish and vegetables displayed beautifully in a bowl. In my opinion, the poke bowl has taken the place of several other trending bowls we have seen over the years — acai bowl, chia pudding bowls? While I have full respect for this popular dish in Hawaii, why is it suddenly so popular in this form?

What other trends would you like to see left behind in 2017. Comment below!

How to make your own Instagram-worthy ice cream

Fancy ice cream sandwiches or crazy cones are all the rage, but the wait to get one of these trendy desserts can sometimes take all the fun out of eating them. Instead, try to make your own at home. Dust with fun ingredients and make these desserts as Instagram-worthy as those $20 cones from downtown Toronto!

The first step is, obviously, to create the ice cream. If you have an ice cream maker…well, you shouldn’t need to go out for ice cream to begin with. If you don’t, it’s quite easy to make using some items you find around the house.

First, stir together two cups of heavy cream and one can of condensed milk. Whip it until the cream creates peaks. Add in a flavour (cocoa powder, vanilla, strawberries, ect.) and fold in to the cream mixture. Put it in a freezer-safe container and freeze overnight. Use an ice cream scoop to get circular scoops.

If you want to go the old fashioned route, you can also make ice cream with Ziploc freezer bags. Fill one with half and half cream as well as a few tablespoons of sugar. Mix in your flavours and put these items in a medium size bag. Place the bag in the larger bag and fill the large bag with ice and table salt. Shake until it creates a ice cream consistency.

This process can take a while and is better performed with groups so that everyone has a turn shaking!

If you want to make a vegan alternative, try using coconut milk or almond milk as the base and add your sweetener. You can also create an ice cream by using puree banana and swirling in peanut butter and chocolate chips! No milk-base required.

Top your ice cream with chocolate sauce and fruit. If you want, you can melt chocolate chips in the microwave (or in a glass bowl on top of a pot on the stove) and dip your ice cream in it. Make sure your ice cream is really frozen so nothing slides off. Then, top with sprinkles, marshmallows, or cookies. Get creative and use whatever you have in the cupboard!

If you want to use a cone, make sure to do any “fancy-ing” to it before putting the ice cream on top. Fill the inside with melted chocolate and dip the ring in white chocolate. Stick some sprinkles, cotton candy, chopped nuts, or any other toping on the chocolate. Let dry – this only should take a few minutes.

The best part — once you have the ingredients, you can indulge in much more than a single ice cream cone!

What’s the deal with the unicorn trend?

Google “unicorn” and hundreds of thousands of things will pop up. Everything from the trendy Starbucks frappucchino to brightly coloured hairstyles. It’s verging on the ridiculous and I, for one, don’t really understand the appeal.

What’s with this obsession with unicorns? First of all, in most lore, unicorns are majestic and rare creatures. They have a pearly white skin tone and a long, luscious mane. Most mythology attributes the unicorn as a symbol of purity. In these stories (and throughout modern film), the unicorn becomes a metaphor for magic and uniqueness. A person is described as a unicorn if their personality is quirky and different from those of their peers — a rarity among a society of conforming sheep.

Unicorn: unique, rare, mysterious, and impossible to find.

And yet, here we are in 2017, quite literally mass producing this idea. If there was a need to re-define irony, it would be called “the unicorn.” We have icy cold drinks, hairstyles, makeup lines, clothing, movies, and television shows. There are books, comics, phone cases, water bottles, and even nail art!

Now, I’m not saying we should ban the unicorn. Quite the opposite! As children, fantasizing about mythical and magical creatures is a big part of growing up. I think young adults should constantly be questioning reality and searching for the impossible. I also like the idea of using a unicorn to represent individuality. Young people are constantly searching for something to relate to, something to symbolize them! Using a unicorn as a blanket representation for individual thought and uniqueness is fine, but, the unicorn of 2017 is doesn’t quite measure up.

This unicorn, the one that is trending all over the Internet, is a mad concoction of cartoonish pink and blue. It’s not majestic or pure or rare — it’s just everywhere! The unicorn has become a fad, consumed for high-prices and Instagram likes. It’s become the theme of athletic races and a weird trend during concerts. It’s no longer about originality. It’s no longer about fantastical creatures and adventures. It’s no longer about standing out in a crowd.

It’s about money and social media fame.

The Starbucks unicorn frappucchino was the latest insane venture from the unicorn fan club. Admittedly, I did not purchase one, but was curious enough to ask a few friends what it tastes like. The verdict? It was supposed to taste like mango and blue raspberry, but instead tasted a bit like expired birthday cake. Not terrible, but not delicious either. I don’t regret not purchasing one, even if my description for this article is a bit lax. Most people didn’t enjoy it a whole lot, but they took lots of selfies with it. It looked cool! And it was “unicorn-themed” — so they bought it. Now that the limited-time drink is gone (all the baristas are saying ‘thank god’), I think it’s time to remind the public about the original unicorn. The one that didn’t look like a clown threw up.

Can we all just admit that it’s okay to be different. It’s okay to be a unicorn among a crowd. And we don’t need a specialized drink, hairstyle, or nail polish to believe it?

 

What do you think of the unicorn fad? Have you tried the frozen treat? Let us know in the comments below!

5 ways to spring clean your social media

The sun is shining, the birds are chirping, and the snow has finally melted down into the depths of the soil, making the grass green again. Life is good! And while you may take this new form of life as a way to begin spring cleaning, there are a few other things you may want to consider. For example, although the clutter in your closet needs immediate attention, so does your virtual presence. Millions of people don’t have access to your closet like they do with your Facebook album, “What happens in Vegas, stays in Vegas”. So, take time this season and clean your social media platforms using these few friendly tips!


1. Get to know thyself 

Before you start cleaning anything, you have to determine what exactly is out there with your name on it. Sometimes, things slip. To prevent this from happening, it is important to stalk yourself. Do what you would do when a potential bae rolls around; put the FBI and CIA to shame. Because once you think about the countless selfies that provide evidence of your 2007 eyebrows, there will be no stopping you. No one wants to be reminded of those monstrosities. Especially your potential bae. So, do a quick Google search of yourself and see if anything suspicious arises. Finding the source of any unwanted videos, blogs, and even awkward, tone-deaf comments you’ve left on any public postings can help eliminate any kind of future embarrassment. Employers, curious bees, your future fans (just in case your modelling career actually takes off one day) don’t need access to all that old information. Because you’re better than that now. Vigilant and woke with the brows of a goddess. Remember that.

2. Unfriend, Unsubscribe, and Unfollow

Yes, she’s a great woman, but your second cousin’s roommate is not exactly the type of friend that should be popping up on your newsfeed. If you haven’t spoken to someone since bell bottoms were in fashion, it’s time to part ways with them. It just wasn’t meant to be. Mindless scrolling through your social media accounts should bring pleasure into your life. Follow accounts that can help you learn something. Whether they’re news sources that provide up to date info on current events or blogs that push content on subjects you’re passionate about, social media can prove to be quite the learning experience – if you so choose it to be. Remove the girl who always seems to be on vacation wearing skimpy outfits with a body you can never seem to attain. And although her life may seem fun, yours will be too – without her. Do the same for your Twitter and Instagram accounts. Unfollow anyone that causes extreme rolling of the eyes, and noises that showcase distress and utter annoyance. No one needs that sort of negativity in their lives!

3. Put your junk in the trunk 

Trunk, trash – you get the point. The added stress that comes at the checkout counter during your shopping spree is when the retailer asks you for an email address. You know what comes next; emails after emails about upcoming sales and promotions, including new arrivals. It floods your inbox, but empties out your bank account. Don’t forget the countless other emails you get from third party organizations, along with other friendly reminders, telling you not to forget to update your website information from way back when you tried to make it big as a blogger. Switch over to a more minimalist lifestyle by unsubscribing to unwanted programs and stores by using certain apps. It helps decrease the amount of notifications on your phone, allowing for an increased amount of productivity towards more important things. Let’s face it, nothing is more upsetting than hearing your phone beep, jumping with excitement to receive an important, life altering email, and finding out its another alert from Clearly Contacts – telling you its time to get your eyes checked.

4. Build it back up 

Now that you’ve deleted all your old pictures, and removed some much needed people from your life, it’s time to rebuild your brand. Update your social media platforms. Change your profile picture to a professional headshot, if you’re trying to look more employable. Start sharing more political articles and tidbits if the recent presidential election has you seeking change. It’s important to find an intention behind your presence on social media. Whether its for sh*ts and giggles or starting a revolution, your personal brand must be relevant to the message you’re trying to send across to your followers. Change your privacy settings to restrict your content solely for the audience you wish to reach out to. Once you’ve attained the overall look you’re going for, go ahead and start using your social media platforms to their full advantage. There’s a lot of power in that send button. So choose wisely and act accordingly!

5. Turn it off!

After you’ve cleaned out your social media platforms, backed up your files, and regained power over your desktop space, do yourself a favour and turn it off. Take some time away from social media and technology for an extended amount of time at least once a month. Refrain from answering emails, updating your status, and tweeting. Get in tune with the three dimensional world of reality. Say hi to your dog without the need to Snapchat his every reaction, visit your mom instead of calling her. And hey, clean out the clutter in your closet! Research proves that shutting down technology can help clear your mind, providing for some much needed oxygen and giving leeway to make better decisions in life. Besides, people will like you better when you’re looking at them and not their screen. You’ll like yourself better too. Trust.

Good luck and happy cleaning!

How to use social media for your business

When my boss asked me to start an Instagram page for our business, I was dumbfounded. The crotchety old grandma inside me couldn’t fathom the necessity of taking random photos with my phone and posting it to an app that wouldn’t even allow me to link to a website post.

Social media has become such a critical aspect of business that it’s getting harder to ignore. Even the silly ones like Instagram and Snapchat have a purpose. This is the 21st century, and everyone is accessing the world through their phones. Shopping, news, maps, music, it’s all done via mobile technology nowadays. It’s time to adapt. So, I made that Instagram account and starting reading about how to use it. Turns out, my boss was right — there is a place for Instagram in business.

Still a bit confused? Don’t worry, Women’s Post has you covered. Here are a few things you need to know before you start using social media (all types) for your business:

Focus/Know your audience: Understanding the demographics you are targeting with your social media campaign is vital to its success. Are you targeting young people, health-conscious people, business women, or working moms? This will help you frame your content. Make every post, picture, and link associated to that audience! Just because you think a picture of a squirrel is cute, doesn’t mean your clients do.

Find influencers: Before you start posting, gather a list of journalists bloggers, business leaders and other entrepreneurs. Follow them on social media, and retweet or comment on their posts if appropriate. The hope is that they will start to recognize your name and be more receptive to your work.

Make it about the conversation: It’s important that you don’t just throw information at your clients. Have a conversation with them. Respond to their comments on Facebook or their questions on Twitter. Ask questions and actually do something with their answers.  You can even go a step further and get involved in other similar social networks, like online hangouts or message boards. Join groups that follow the same influencers and engage in conversations. This will help spread awareness about your work and your business.

 Quality over Quantity: Sure, it’s great to tweet and post on social media numerous times a day — but if those posts are poor quality, then your clients won’t bother going to your website. Make sure that everything you post is professionally crafted, even if it’s something silly like a meme or a gif. Everything you do should be done with the purpose of expanding and spreading awareness of your business. Make sure your words are well chosen and your images are high-resolution and high-quality.

Use appropriate hashtags and tags: This is one of the most annoying and frustrating things about social media, but it’s the number one way your message or your business can hope to reach new clientele. Unless people share your posts, the things you write on the Internet are simply…there. You want people to find your stuff, share it on their own social media feeds, and then potentially go to your website to find out more. This is impossible without hashtags. If your post involves a specific person, make sure to tag them so they are aware of its existence. As the stars of the show, so to say, they will most likely pass it around the office, inspiring a whole new set of readers.

Know the network: Using Instagram is vastly different than using Facebook or Linkedin, but there is a way to use it properly in order to market your business. Using the right hashtags is much more important as the only link to your website is in your bio. For Linkedin, it’s all about the introduction to your post, what people read that hooks them in. Prepare individual posts for each network to ensure effective use.

Be creative: If your posts are repetitive, your audience will lose interest. You want them to always be wondering what you will do next. This will involve some out of the box thinking and real brainstorming sessions. Maybe try a campaign? Get involved in #MondayMotivation. Or play around with photoshop. The more creative, controversial, and outlandish the photo — the more attention it will receive.

Be patient: It will take a while for you to develop “followers” on social media. It may even take years for you to get to a point where you can compete with other businesses. The Internet is BIG and there is a lot out there. You will eventually find your loyal followers, but until then, keep plugging away. Slowly, you will build up more “likes” or “reactions” and your business will start to flourish.

Good luck!

Check out our Instagram account and let us know how we are doing!       

Recipe: What’s the deal with breakfast bowls?

Healthy habits may develop slowly, and it starts by planning out your meals.

As a big breakfast fan, I love the idea of breakfast bowls. They look so pretty on Instagram and on Pinterest — but when it comes to actually making it, I find myself lazy and cheap. How do you make something so beautiful so early in the morning? And what is a “breakfast bowl” anyway? Women’s Post seeks to answer some of those questions below:

Superfood it up

This is the one pictured most often in articles about breakfast bowls. It is also the option that requires a real investment — both financially and mentally. first of all, most bowls have a quinoa base. Cook the quinoa (rinse first), by placing 1/2 cup of the seeds in a pot with 1 1/2 cups of water and 1/2 cup of coconut or almond milk. Cook like you would rice, until the liquid is gone and the quinoa is fluffy. If you don’t want to do a quinoa base, try a chia seed and yogurt base. Top with superfoods like merjool dates, golden raisons, shredded coconut, goji berries, pepitas, sunflower seeds, flax, and more chia seeds. Add nutmeg and cinnamon, as well as berries or nuts to your liking.

Smoothie bowl

This one seems like a waste of a bowl to me. Essentially, you make a smoothie and then put it in a bowl and top it off with superfoods and fruit — chia seeds, coconut, and berries for example. You then proceed to eat the smoothie with a spoon. Personally, I make a smoothie for breakfast only when I’m on the run. I can put all these good things IN the blender (chia seeds, berries, granola, flax, ect.) and drink it on the bus. Why on earth would I want to make it into a bowl?

I think the answer is obvious: for the Instagram likes.  Am I right?

Savoury twist

Sometimes breakfasts can be a bit too sweet. Try making a quinoa base and topping it with nuts, hardboiled or poached eggs, some sausage, and avocado. Not feeling like the extra carbohydrates? Try exchanging the quinoa base for greens like kale or spinach for a breakfast salad-type of thing. Top with sprouts, sweet potatoes, or other light-vegetables that are easy on the stomach. Add some nuts for extra protein and a light homemade dressing with lemon juice, oil, and spices.

Want to satisfy a sweet craving?

Try making a chocolate chia pudding and topping it with fruit. This pudding can be quite filling, so half a cup is plenty.

In a bowl, whisk together one to two cups of milk (or almond milk) , 1/4 cup chia seeds, 1/4 cup cocoa, a sweetening agent (I use agave or maple syrup), and some vanilla. Refrigerate overnight in the bowl or divide into jam jars for portability. You may have to experiment with the ratio of chia seeds and milk until you reach a consistency you like. Top with fresh strawberries, bananas, or blueberries. Or go crazy and choose all three!

While these “bowls” are picturesque, I’m not sure if they are worth the time (and money) it would take to make them. I’m more then happy with my regular smoothies and granola-yogurt combinations — which by the way, is the exact same thing as these “bowls”, but without the expensive superfoods.

But, what do you think?

Have you made a breakfast bowl before? Let us know what you put in it in the comments below!