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Start-up success: Tips for making your vision a reality

Starting a business takes time, effort, planning, patience, courage and the right people on your side to make it work. Getting it right from the start will save you the headaches that can come from not having a specific plan, not knowing your target clientele and audience, or by attempting to go it alone. It’s imperative to chat with others and do your best to discover specific resources, gain advice from individuals who have been in your shoes and who have succeeded, as well as to ask the right questions. Here are a few tips to inspire and to set you on the road to your end goal-a successful business that you are proud of.

Do what you love

The key to success and happiness in any line of work, whether you are the owner, CEO or entry-level employee, is to truly enjoy what you do. This same principle should be at the root of your business. When brainstorming a start-up take the time to visualize yourself running a business that involves those from your web of ideas. If you can picture yourself happy in that role and you have a true passion for whatever the service is that is provided, you’re doing well already. In short, if you know a pet grooming business is needed in your neighbourhood but can’t stand working with animals, it’s probably not the best option for you. On the other hand, if you absolutely love interior decorating and have thoroughly enjoyed helping others decorate their home or apartment for re-sale, you’d likely be very successful and happy starting a home-staging business. Discover your true passion and you’re half way there.

Surround yourself with the right people

No one is an island. We must depend on others to give advice, lend a hand and to lend expertise. Let’s face it, there’s always an area of any given project that has the least appeal to its founder. For instance, the financial breakdown and accounting for expenses and budgeting may not come the easiest to some.  Find the right people to take on the facets of the business that are a bit daunting to you. Perhaps these fine folks can instruct you over time and may allow you to learn to love crunching numbers and balancing the books, but until then, there is no shame in relying on someone who enjoys that aspect of the business in the now.  Whether the area you least enjoy is accounting or admin type work, it is important to allow yourself to depend a bit on others. Get a team together that you trust and honestly stands by your side for the benefit of the business.

Do more with less

Limited resources when a business is just getting started may seem like a hurdle and may also cause an entrepreneur to feel like giving up before the project even gets off the ground. Being limited can actually be a great thing! It inspires a small business owner to get creative and to think outside that proverbial box when it comes to gaining access to the vital resources that are going to result in keeping the endeavor afloat. It also can build relationships among other small business owners if you’re willing to reach out to others in the same boat for connections and team-up incentives. A small budget does not have to equal an unsuccessful business, it simply means you have to be more careful and plan carefully, while being creative with the budget and resources that you do have access to.

Be prepared and do your homework

From brainchild to budget, every facet of your intended entrepreneurial goal should have its “I’s” dotted and its “t’s” crossed. Know the market for the service you wish to provide. Interview others within the same field, develop a survey for your prospective audience or clientele to test the waters beforehand. Know the exact amount of money you have available and develop a budget for your business that is accurate and honest. Be prepared for the business to take its time while growing. Not every business is going to explode and become a smash success right away. Be patient and stay the course.  If you love what you’re doing, and you have researched that there is a strong market for what you offer, chances are you’ll find success in the near future.

Don’t be afraid

It is only by taking risks that great things occur. Be bold and take a step. Although it’s not recommended to throw all caution to the wind, believing in your plan and setting the wheel cautiously in motion is the most important step a budding entrepreneur takes. There may be setbacks and failures, yet preparation and careful planning can easily allow an endeavor to get back on course and result in success over time.